Every company has its unique niche of clients that it serves. Hence all products and services are tailored toward meeting the needs of these target audiences. For anyone starting out in business, it’s best you identify your niche early on. The bottom line is when you become knowledgeable about who benefits the most from your kind of business, you know where to resolve focus and channel more efforts for improved outcomes and returns. When there is clarity of action, the result is guaranteed. This is the story of Meta Credit Inc, the brainchild of Fox Peña.
Since delving into the business world, Fox Peña has always served the underserved. As a young recording artist, he made songs that conveyed messages to the voiceless. In addition, during his sojourn as a fast food franchise operator, he served both the poor and lower middle class.
Fox Peña’s business philosophy of serving the underserved birthed Meta Credit Inc in 2006. He was inspired to establish Meta Credit Inc while running a mortgage company in Nevada in the early 2000s. He discovered that good people, such as hardworking Latino families, could not obtain mortgages due to minor account infractions caused by credit bureaus.
At inception Meta Credit Inc provided credit restoration services to disenfranchised individuals. They helped individuals who lacked the necessary guidance to repair credit files and qualify for mortgages—helping them fulfill significant financial milestones of home ownership.
Meta Credit Inc provides services to demographics who are not known to receive top-quality services. Their goal is to ensure these demographics have a worthwhile customer experience through any of their services. They strive to instill clients’ confidence in their brand by dispelling fears of being defrauded based on their past customer experiences.
The underserved demographics form the core customer base of Meta Credit Inc. Individuals who seek to improve the living conditions of their families and obtain financial literacy for better money management. Since its inception, Meta Credit Inc has transformed into a one-stop shop for financial literacy education, products, and services helping to fulfill this purpose.
Their services also include:
- Business funding
- Business consultation
- Concept development
- Lease negotiation
Conclusion
The Meta Credit brand can be summarised using a single word, transparency. The entire aspects of customer relationships are made as plain as possible. They give customers a vivid and realistic picture of what their lives can turn out to be using the life of the company’s founder, Fox Peña, as a reference point—no use of false promises, nor are there elements of overpromising then underdelivering.
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Customers’ expectations are managed based on honesty. As a result, customers are ready to work with the brand to craft their dreams’ future.
Press Release Distributed by The Express Wire
To view the original version on The Express Wire, visit Meta Credit Inc: A Brand For The Under-Served
