Digital Business Leader Kaila Uli on Gaining a Following on Social Media

Kaila Uli

“I think expanding out on social media could be a little daunting for a lot of business owners,” Kaila Uli says. The business consultant and social media influencer has recently unveiled an online workshop, ‘0 to Social Proof,’ teaching emerging brand leaders how to utilize social media in boosting their business.

Kaila Uli is a content creator and business guru, having created for global brands such as Semrush and Fiverr, and she gained a following of almost 200k within a year and a half by telling her personal story. “In opening up personally, I found an amazing following and was able to utilize that to push myself forward in business,” Kaila Uli says. “And when considering the role of online commerce for businesses, it’s entirely practical utilizing social media in your business’ growth. You get the opportunity to directly interact with consumers to find out what they want as well as direct them to products and services they’d love.”

Kaila Uli is a powerhouse serial entrepreneur, digital success story, and unstoppable Indo-woman. She started her entrepreneurship as a young adult, partnering with her late husband to build multiple businesses. During this time, Kaila Uli learned valuable lessons as an entrepreneur and her burning desire to build a successful business persisted. After a series of misfortunate events, including a cyberattack that resulted in her having to liquidate her successful vintage glasses company, Kaila Uli developed a following on social media by sharing her story.

Describing herself as a hard worker with a “boots on the ground” style, Kaila Uli has built multiple successful businesses and has a bachelor’s in Marketing from the University of La Verne. Kaila Uli became a top content strategist while she worked as a model for about six years. She says that she learned a lot about content creation during this time because high-quality online posts were at the center of the modeling industry.

“I was surrounded by some very savvy professionals who knew how to create incredible content for social media platforms, including Facebook, TikTok, and Instagram, and I learned everything I could about what works, what doesn’t, and why,” Kaila Uli recalls. “I was fortunate to be around people who knew so much and who were gracious enough to teach me what they knew.”

During the pandemic, she decided to go deeper into her interest in marketing and began posting on TikTok, using what she had learned from her modeling days. With each post, she identified better strategies and was soon creating top-performing content. Eventually, Kaila Uli began partnering with large brands for content creation and paid promotions, leading to her personal best sales week on TikTok: $30,000.

“At the same time, I continued to hear from other small business owners how they were struggling to master content creation for their social media platforms,” Kaila Uli says. “It was a continuing source of frustration for many of them. They knew that their online presence was crucial to engaging with customers, but they just weren’t sure how to go about it.”

She realized that the market had keyservice gaps, one that she could fill with her years of experience. “Content creation was not a new idea, even then,” she concedes. “The industry was full of social media managers, all of whom would promise to optimize your pages. However, none offered my services: full, customized strategies, from the creation of a social media page, all the way to monetizing it and driving online sales. That is the unique value I am able to give my clients.”

The success of Kaila Uli’s business hasn’t gone unnoticed. She has been praised as an innovative entrepreneur in her industry, her creative approach to digital marketing has been featured on MarketWatch and Bloomberg, and her products have been featured in Vogue, Glamour, Hulu, Amazon movies, all over the UFC, and seen on many celebrities. To make the most of her offerings and continue to help business owners succeed online, Kaila Uli is launching a 6-week program through The Bok Agency.

This “Content SuperCharger” 6-week program is for businesses who are in the process of building their revenue to 10k/month. It will take clients step-by-step through content creation, show them how they can use their own stories to attract more customers, and create lasting relationships with their audiences. Learn how to create winning content with the Content SuperCharger here. 

‘0 to Social Proof,’ is designed to assist brands in curating their social media presence and marketing to a wider audience as we live in an increasingly online world. “Digital marketing and online commerce are growing as an industry, the numbers don’t lie,” Kaila Uli says. “Social media’s instrumentation, with that in mind, is essential for a brand to maintain its success through the changing times. It’s simultaneously affording real-time metrics on consumer interest while giving a business a direct line of communication by appearing on a customer’s social media timeline.”

Kaila Uli is a model, a TikTok influencer, and a business consultant who has previously collaborated with brands like Alibaba and Clearco to offer key input on utilizing social media and curating an impressive social media presence. “The concepts I teach through ‘0 to Social Proof,’ are already being utilized by the most successful brands across industries. From tracking metrics to guiding consumers to sales funnels to maintain a constant and consistent revenue stream, these concepts allow a business to take full advantage of their social media following,” Kaila Uli says. “I adapt these ideas for smaller operations to capitalize on these insights.”

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